The North Face Capsule

The North Face's predominant history in outerwear has been a focal point in the progression of their products and collections, as the further time has gone on, the more that TNF have branched out into other sectors of the industry. Initially starting in a small mountaineering shop, the brand went on to developing their own brand of products, it was at this point the seed had been planted for North Face's global takeover in years to come. Nowadays, the brand's efforts in casual wear doesn't fall too far from the tree, as their products reinforce their roots and experience in outerwear, from detailing to technical fabrics. It was only their consistency when crafting new alternatives and refined old icons, but their 'nail on the head' story has seen the brand make minimal mistakes, creating a fan base that soon evolved into cult status.